A history of indulgement
A fascinating tour focusing on matches and aromatic tobaccos. We will present the history of stimulants in Sweden from a cultural-historical perspective. We start with tobacco but also cover alcohol and coffee. The tour ends with a look at matches and Ivar Kreuger as an exponent of the views on stimulants during the roaring '20s.
Time: 45 minutes.
Price: SEK 960/Group of 20 visitors (weekdays). SEK 1200/Group of 20 visitors (evenings and weekends).
From seed to golden box
A presentation of Swedish snus from a cultural-historical perspective and the traditions surrounding it. The fascinating history of snus dates all the way back to the voyages of Christopher Columbus. A monk named Ramon Pane wrote of how native people in modern-day Haiti would draw powder made from dried and crushed tobacco leaves up their noses. According to Pane, the herb had curative as well as strongly intoxicating properties.
Time: 45 minutes.
Price: SEK 960/Group of 20 visitors (weekdays). SEK 1200/Group of 20 visitors (evenings and weekends).
The world's longest cigar
A tour of the museum focusing on cigars. The Aztecs regarded tobacco as an incarnation of the goddess Cihuacoatl. They believed that her body was made of tobacco, and this is where the history of the cigar begins...
Time: 45 minutes.
Price: SEK 960/Group of 20 visitors (weekdays). SEK 1200/Group of 20 visitors (evenings and weekends).
Tobacco women
A tour of the museum from a women's history perspective. We will present the history of the women who grew and refined the tobacco - but rarely used it. Originally, the tobacco plant was dubbed "the plant of the gods". The variety grown in Sweden, however, was referred to as "peasant tobacco".
Time: 45 minutes.
Price: SEK 960/Group of 20 visitors (weekdays). SEK 1200/Group of 20 visitors (evenings and weekends).
Mad Men
A cultural-historical tour focusing on the advertising industry. The museum's collections include a range of advertising materials - often interesting, unusual, funny and whacky - as well as packaging. The advertising materials are mainly from the 1950s and '60s whereas the packaging can be as old as from the 19th century. Why not combine this tour with a 1950s dinner?
Time: 45 minutes.
Price: SEK 960/Group of 20 visitors (weekdays). SEK 1200/Group of 20 visitors (evenings and weekends).
For reservations and enquiries, please contact:

Conny Andersson on tel. +46 8 658 02 32
or Jeanette Danielson on +46 8 658 03 93
